You’ve worked hard building a revolutionary product. And you have gained meaningful traction in the market with interesting logos.
But your web site sounds like 100 other companies.
Your marketing team is under a lot of pressure to fill the sales pipeline. You don’t have the support you need to ensure features are being communicated to internal teams, let alone customers.
A fractional product marketer can work side by side with you to craft a cross functional GTM plan that efficiently engages the right teams and the right time.
We'll create a sales enablement content suite and a GTM plan that quickly educates the team on how to talk to customers about what you've built so you can drive adoption and exceed revenue goals.
We'll help you create meaningful messaging that stands out in the marketplace, communicating your unique value prop.

Create launch events with amazing storytelling to generate customer excitement and build momentum in your market.
Get all stakeholders in marketing, sales, and customer success aligned with the right product KPIs to exceed revenue objectives.
Whether you release weekly, monthly or seasonally, we will craft a winning narrative, build the launch communications and product assets, and train teams on how to communicate new features and services.

Uplevel the product knowledge of your sales team so they know how to educate your prospects and customers on the value you deliver.
Build confidence in your reps so they can speak credibly on competitive differentiation and crush their qutoa.
Create sticky relationships in your most important accounts with impactful strategic narratives at your next QBR.

Inform your product roadmap and build deep customer empathy with an efficient customer discovery program.
Flywheel partners with your PMs, driving the outreach to secure interviews with your most important prospects.
We help your team get immersed in the day to day operations and workflows for key prospects so you can build solutions that address their pain.
Secure early adopters early on so you can feature case studies and social proof to create a bigger story at launch time.

"I worked with Shelby at two Fintech startups. In both environments, she was an amazing partner to the product team and brought the key ingredients we were missing in GTM.
She drove a high volume of customer conversations that informed the product roadmap and designed impactful sales enablement systems, bringing incredible efficiency to our sales motions and customer adoption of new features.”
-Vishaka Gupta, Principal Product Management Leader
We use cookies to analyze website traffic and optimize your website experience. By accepting our use of cookies, your data will be aggregated with all other user data.